The CERGAM (Centre for Studies and Research in Management of Aix-Marseille) was established in 2008 following the merger of four research centers. Members of the Unit may carry out their teaching duties within six entities of Aix-Marseille University and the University of Toulon: IMPGT (AMU), FEG (AMU), Aix-Marseille IUT (AMU), Aix-Marseille IAE (AMU), Toulon IAE (UT), and Toulon IUT (UT).
As an attractive research center, CERGAM organizes numerous events and conferences each year. In 2023-24, over 60 research seminars and workshops were held, including 15 international seminars (AGENDA). We welcomed several renowned guest researchers, such as Liette Lapointe (McGill University) – recipient of an honorary doctorate from AMU, and Elisabeta Raguseo (Polytechnic University of Turin). Internationally recognized, the La Londe Conference attracts marketing researchers from around the world each year.
